Being a captain is simple really: You are bringing a few people together to do something that matters. You don’t need to be an expert fundraiser; you just need to be clear, consistent, and the first one to step up.
The Role
Your job is to protect the vibe and keep the pace.
Recruit: Bring 6-8 people together.
Target: Aim for a team goal of $2,000.
Fuel: Use the Get5 strategy to keep it simple.
Lead: Show up first on event day.
Build Your Crew
Don’t overthink the "perfect" team. Start with 5 to 8 people you actually like spending time with—family, coworkers, or neighbors.
The Invitation: Keep it blunt. Tell them why you’re walking and ask them to join. Most people are just waiting for a clear invitation to do something good.
The Hook: Remind them that raising $150 (Adults) or $75 (Youth) earns them the official Hard Place Walk Bandana. People love a goal with a reward.
The $2,000 Target
A team goal gives your group a North Star. We recommend starting at $2,000.
The Math: If you have 8 walkers and everyone hits their personal $250 goal, you’ve hit your mark exactly.
The Momentum: Be the first to donate to your own page. It’s hard to ask others to give if you haven't stepped up yet.
Keep the Pace
Fundraising shouldn't feel like a chore. Use the Get5 approach: ask every teammate to find five people to chip in $50 or more.
Check-in: Send a weekly text or short email.
Celebrate: When someone gets their first donor or hits their Bandana Milestone, shout it out. Momentum is contagious.
Keep it Brief: You don’t need long updates. One "How’s it going?" a week is plenty.
Event Day
Your main job on the day is to make sure nobody feels like a "lost puppy."
The Rally Point: Pick a specific spot to meet (e.g., "The red bench by the fountain") and a firm time.
The Connection: Share your cell number with the group.
The Walk: Start together. Even if people are walking different distances (5km vs 50km), that first kilometer should be done as a team.
Finish Strong
The walk ends, but the impact lasts.
The Photo: Snap a team picture before you start (while the energy is high).
The Thanks: Send a quick note afterward. People remember how an experience felt.